CONVERTING EVENTS & WEDDINGS
6 week course
1.5 hours per week
Online or Live & Interactive
Email & Website Enquiries take up over 90% of the way we receive first contact from a potential client, and we have found that only 20% of our clients are utilising these enquiries to the best of their ability. We have the tips and tools to ensure you are maximising the use of these enquiries – resulting in a more streamlined customer journey along with increases in conversions and revenue for the business. ‘cause hey – upskilling you in this department will only increase the happiness you will have in your job role.
About the Converting Events & Weddings Course
After you’ve completed the Event & Wedding Sales 101 course, you will have all the necessary training to move on and develop your skillset in the Converting Events & Weddings course. Here we will deep dive into this crucial area of event and wedding job roles, give you the understanding and the knowledge required, the process and tools you will need to start increasing your conversion rates & business revenue. We will also train you and give you in the reporting tools for the business owners – and let’s face it – a whole lot more fun in the day to day of the Event & Wedding Sales Space.
What will you learn?
In this fun, interactive and live training, you'll learn:
Difference between Event Management and Event Sales
Amalgamation of Marketing and Event Sales teams
Importance of Reporting & Tracking
Honesty and truth in Event Sales
Negotiation tools and how to convert enquiries sooner
Enquiry reporting process
Time Management and how to use it to better your day to day
Understanding Follow Ups
Techniques on How, When and Why to Follow up
Creating your Events Pipeline
Understanding and finding opportunities in your Personalised Events Pipeline
How to maximise revenue on your Calendar Events
Understanding your Customer Journey
Create your personalised customer & event manager journey for your business
Site Inspection training – the when and the when not to promote this
How to present confidently at Site Inspections
The “Essay” Site Inspection theory – to increase conversions
Using all of these tools to convert more of your Enquiries
Plus take home:
Follow Up Procedure
Personalised Event Pipeline
Personalised Customer Journey & Event Manager Journey
Site Inspection Tools (increase conversions)
When are the next 2020 courses?
Monthly! Sign up for the next course now!
Why choose the Converting Events & Weddings course?
Learning simple techniques to - quite simply - convert more of your enquiries is priceless. This course will not only give you a well rounded experience of proven processes for managing your enquiries, but also the training and confidence to produce better results!
Who are you?
Junior Event Coordinators
Senior Event Managers
Event Sales Managers
Business and Venue owners
I'D LIKE TO COMPLETE THIS COURSE IN MY OWN TIME EACH WEEK
Content delivered to your inbox each week. Complete the training and activities at a time that suits you. No makeup required!
1 coffee per day!"
I'D LIKE TO JOIN A GROUP & COMPLETE LIVE & INTERACTIVE TRAINING
We will meet each week via Zoom with like minded people from different businesses to run through the course modules. No makeup required here either!